Apr 18 - May 8Phase 1May 8 - 27May 28 - Jun 5
Not politics. Not ownership. Not tradition. Not 'what-happened-last-time'. Not 'who-else-has-done-this'. Not 'we can't because...' Not ridiculous, heavy, bureaucratic process. Not 'making everyone happy'.
Be obsessed with understanding the fundamental need you are targeting, how you might target it, making progress, and getting results.
There is almost always more than enough energy, expertise, and engagement in any environment. It just needs to be encouraged and nourished. Too often, it just gets stuck, sapped, stigmatized, or stymied.
Instead of focusing on deep understanding, execution, progress, and results, past precedent and frankly, mitigating tradition (or worse, bad habit), get the bulk of attention.
There just isn't time for this stuff. We need to be obsessed (in a good way) about results.